Profile

Front-of-site Web Production Developer & HTML Email Specialist with 15+ years' experience delivering accessible marketing sites, landing pages, and CRM campaigns. Strong in semantic HTML5 and modern CSS, with a practical problem-solving focus on layout, accessibility, and cross-browser issues. 3+ years shaping colour-contrast and accessibility guidelines for design systems, shipping WCAG-aware, SEO-friendly front ends.

Core Skills

Professional Experience

LeSHOP Agency (Publicis Groupe UK) — London

–2025

HTML & Email Developer

  • Built and optimised responsive HTML email templates for Google campaigns (Grow with Google, Academy on Air, Rewards, Mastery).
  • Developed scalable master templates and wireframes for consistent brand deployment.
  • Advised account teams on email best practices and template reuse to improve time-to-launch.
  • Ensured cross-client rendering across Outlook, Gmail, iOS, and Android.
  • Implemented QA workflows, reducing rendering issues and improving campaign delivery.

Celerity Information Services — Dartford

eCRM HTML Email Developer

  • Coded bespoke email templates from PSDs for desktop/mobile.
  • Supported campaign managers in planning and deploying multi-step journeys in Neolane/Adobe, Pure360, Adestra, and ExactTarget.
  • Coordinated with stakeholders, managing multiple projects under tight deadlines.
  • Advised on template strategy, segmentation, and testing plans.

Branded Frog Web Development — Freelance

Front-end developer (HTML5/CSS3), responsive design, newsletters, and campaign support.

Card Cutters Ltd. — Wandsworth

Operations Manager

Selected and managed CRM tools, designed onboarding communications and client data processes for a growing merchant services startup.

Earlier Career

Various roles in insurance & customer care, plus part-time front-end coding.

Education & Continuing Development

Online courses: Web Science (Southampton University), Corpus Linguistics (Lancaster University), Community Journalism (Cardiff University). Ongoing training in accessibility, semantic HTML, and modern email frameworks.

Interests

Accessibility advocacy, Doctor Who, genealogy (for research and discovery), crochet (for crafting and mental health).